THE STORY

BIBIGI' was founded in 1979 from the intuition of three industry professionals, Franco Beltrami, Aldo Bernardotti, and Bruno Guarona, who combined their skills with the aim of creating unique jewels of extreme refinement and sensuality.

The headquarters are in San Salvatore Monferrato, nestled among the green hills of Piedmont, where the intense colors of the seasons and the tranquil atmosphere inspire all forms of art. The sophisticated beauty of BIBIGI' jewelry is immediately evident in the richness and variety of materials used: white, yellow, or rose gold; white, black, brown, or fancy diamonds. Rubies, sapphires, emeralds, pearls, and every variety of natural stones are also featured.

Over the years, BIBIGI' has managed to be present and successful in stimulating, yet complex and difficult, realities such as Tokyo and New York and to have a network of collaborative relationships that reaches all the main European countries and the main overseas markets.

Great creative passion, constant research, and undisputed artisan quality have made this growth path possible and fueled future development ambitions.

THE DESIGN

BIBIGI's strength lies in its ability to maintain, over the years, a distinctive and original creative approach, always respectful of tradition. The result is a rich jewelry production whose personality is measured not only in terms of innovative design but also in the use of cutting-edge technical solutions. Every year at least three new BIBIGI' collections are created, reflecting the expectations of a female audience seeking out-of-the-box, versatile, and highly wearable jewelry. Designers always manage to create seductive lines that can surprisingly enhance the light of diamonds or the magnificent purity of pearls or capture the unexpected intensity of colored stones. How do they do it? By drawing inspiration from the feminine form and leveraging the artisanal nature of our production, which makes every artistic creation possible. Extremely stringent quality control, preliminary comparisons with a select focus group aligned with the target audience, and constant attention to fashion trends and new styles ensure that each creation passes careful examination before being ready for the market, without ever betraying the signature style, shape, and color that has made BIBIGI' unique over time.